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Shopify: Brief overview
leading cloud-based eCommerce platform that enables businesses of all sizes to create, manage, and grow their online stores. As a Software-as-a-Service (SaaS) solution, Shopify provides a subscription-based model where users pay a monthly or annual fee to access its powerful eCommerce tools.

It is designed for entrepreneurs, small businesses, and large enterprises looking for an easy-to-use yet scalable platform to sell products online.

Who is Shopify for?

  • Small businesses and startups – Easy setup, no coding required.
  • Dropshippers – Integrations with suppliers for automated fulfillment.
  • Retailers and brick-and-mortar stores – Sync online & offline sales with Shopify POS.
  • Large brands – Scalable with Shopify Plus for enterprise needs.
Shopify key features
  • Online store builder
    • Customizable themes: Choose from 100+ professionally designed templates (free and paid) tailored for different industries.
    • Drag-and-drop editor: Modify store layouts without coding (though advanced changes may require HTML/CSS knowledge).
    • Mobile-optimized: All themes are responsive, ensuring a seamless shopping experience on any device.
  • Secure payment processing
    • Shopify payments: Built-in payment gateway with competitive transaction fees (avoids third-party fees).
    • Multiple payment options: Supports credit cards, PayPal, Apple Pay, Google Pay, and 100+ other gateways.
    • Global selling: Accept payments in multiple currencies and languages.
  • Inventory and order management
    • Centralized inventory tracking: Manage stock levels, variants, and suppliers in one dashboard.
    • Automated order processing: Sync orders across online and physical stores (via Shopify POS).
    • Dropshipping support: Integrate with apps like Oberlo (now part of Shopify), Spocket, or Printful for hassle-free fulfillment.
  • Marketing and SEO tools
    • Built-in SEO features: Customize meta tags, URLs, and alt text to improve search rankings.
    • Email marketing: Create campaigns with Shopify Email or integrate with Klaviyo/Mailchimp.
    • Social media and marketplace selling: Sell directly on Facebook, Instagram, Amazon, and eBay.
  • 8000+ apps and integrations
    • Extend functionality with apps for loyalty programs, subscriptions, live chat, analytics, and more.
    • Popular integrations: Oberlo (dropshipping), Privy (pop-ups), Yotpo (reviews), Zapier (automation).
  • Scalability and multi-channel selling
    • Sell everywhere: Beyond your online store, sell via Shopify POS (in-person sales), social media, and marketplaces.
    • Enterprise solutions: Shopify Plus offers advanced features for high-volume businesses.
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Shopify VS Wix: comparison

Web Builder

Shopify

Best for

eCommerce stores
General websites & small online stores

Ease of use

Very user-friendly
Extremely beginner-friendly (drag & drop)

Payment fees

Lower with Shopify Payments
Higher third-party fees

SEO

Strong for eCommerce
Good, but not as specialized

Scalability

High (supports large stores)
Limited for big eCommerce needs
Learn more
Learn more
How to build a simple online store with Shopify
Sign up for Shopify
  1. Scroll down and click our button to go get Shopify  and create an account.
  2. Enter your email, password, and store name (you can change it later).
  3. Fill in basic details & click "Create your store".
Add your products
  1. Go to Products > Add product.
  2. Enter:
  • Title and Description (clear, SEO-friendly)
  • High-quality images (drag & drop)
  • Price and Inventory (set stock tracking if needed)
  • Variants (size, color, etc.)
  • Click "Save".
Customize your store’s look
  1. Go to Online Store > Themes.
  2. Pick a free theme (e.g., "Dawn" or "Craft") and click "Customize".
  3. Use the drag-and-drop editor to:
  • Upload your logo
  • Adjust colors & fonts
  • Set up homepage sections (featured products, banners)
Set up payments
and shipping
  1. Payments: Go to Settings > Payments.
  2. Activate Shopify Payments (or add PayPal/other gateways).
  3. Shipping: Go to Settings > Shipping.
  4. Add flat rates or real-time carrier rates (USPS, FedEx).
Launch your store
  1. Remove the password protection (go to Online Store > Preferences).
  2. Pick a paid plan (Starts at $29/month).
  3. Click "Launch store" and start selling!
  4. Pro tip: Install free apps like Oberlo (dropshipping) or SEO Manager to grow faster!
Get the best price for Shopify 
Want to build an e-commerce website?
Here’s why Shopify is the right choice:
  • Made for selling
    Built-in payments, inventory, and shipping tools.
  • Easy and powerful
    No coding needed, with apps for growth.
  • Trusted globally
    Used by millions, from startups to big brands.
After helping 50+ brands launch and scale online, here’s 3 reasons we choose Shopify:

"It just works" reliability:

  • Stores launch in days, not months
  • Zero downtime during traffic spikes (we’ve tested it with 50,000+ visitors/hour)
  • Automatic updates mean no tech fires to put out

The smartest scaling platform:

  • Start small, then unlock:
  • Global sales with 1-click currency conversion
  • Bulk editing for 500+ products at once
  • Enterprise power with Shopify Plus

Real business growth tools:

  • Built-in email marketing & abandoned cart recovery
  • AI-powered product descriptions (saves 10+ hours/week)
  • 100+ one-click apps for everything from subscriptions to wholesale


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